The Uses of SEO

January 16th, 2010 by admin

Many people are still unaware of the important uses of SEO, but with time and more expansion they will learn. Every search engine has it’s own set of rules and regulations regarding what is legal and illegal uses of SEO.

SEO

SEO involves attaining a higher ranking in search engines via changes to your site content and code to make it more relevant and therefore more search engine compatible. SEO is still a great way to bring in more profits with your Affiliate Marketing campaigns. It involves selecting the most targeted keywords or keyword phrases that relate to your web site. Since the online business in becoming highly competitive, websites who practice Search Engine Optimisation have an edge over their competitors. When properly optimised, an SEO campaign can deliver long-term gains, better accessibility and cross browser compatibility.

Keywords

Keywords are an integral part of your online marketing campaign. Its not a good practice to add more than 20-30 words in Meta keywords. Both the Meta keywords tag and the Meta description tag contribute to your search engine ranking. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page. When the search spiders crawl through your blog, they are looking for references to the keywords you have chosen as well as references to your description of your blog.

Link

In an ideal world search engines would just find you by following links to your site, but in reality this could also take months. A simple link from an established site will get the search engines to visit the new site and begin to spider its contents. It can take a few days to even weeks from the referring of a link from such an established site for all the main search engine spiders to commence visiting and indexing the new site. Search engines crawl the Internet by following links on web sites, so if no one has linked to your new site, the search engine can’t know you’re there, as it isn’t like walking down the street and suddenly stumbling upon it.

Link Building and SEO

January 13th, 2008 by admin

An useful video tutorial on SEO link building, importance and benefits.

Link Building Song

January 9th, 2008 by admin

Chuck raps about link building. The lyrics are below.

You create a new site and its content heavy,
With the right amount of pictures you believe it’s ready,
So you launch it trying to put money in da bank,
But when you search and try to find yourself, you can’t,
So you thank until your mind goes blank,
Got titles and headers but no page rank,
Sooner or later it will show if I wait,
In the meantime make sure my code validate,
And it do,
Hmm, now what I’m supposed to do,
Add meta information and alt tags too,
Still don’t get listing,
Something must be missing,
Brad and Chuck recommended doing link building,
So you start hunting down sites like a predator,
Doing back links on all your competitors,
Whoever linking to them need to link to me,
Is it free, do we swap, or do I pay a fee,
Well take it from us, before you take that step,
Some things about the site that you might want to check,
Did they use a link farm or some dirty tactics,
Could have a bad effect on your site that’s drastic,
Could’ve link baited, look at what they created,
Compare it to yours, is it even related,
Take the time, go inspect and see,
Take advantage of paid directories,
If you follow all the steps with a little bit of patience,
Get links from relevant sites that are favorites,
Update your content on the regular basis,
I’m confident you’ll make it to first page placement.

SEO Link Building

January 9th, 2008 by admin

SEO link building video tutorial by Gareth Davies.